NCCEDRETENTION - Retention and Expansion in North Carolina
Course Description
Establishment of a program focused on techniques to retain and expand companies in a community leads to business investments in North Carolina communities and is essential in job creation and retention. In this regard, it is essential for Economic Developers to understand market trends and factors that may affect the business climate of a community and its economic drivers. This module will introduce participants to several techniques used in business and industry retention and ways to foster expansion of existing business and industry in a community. This module will also explore the value of data and measurements that can be used to understand market changes that affect industry and businesses in a community. This will address best practices for collecting key information regarding both challenges and opportunities for existing industries; tools to leverage in working with both retention and expansion situations; and metrics for evaluating success and communicating results with key stakeholders. Through hands-on exercises, participants will be required to outline action plans that may be employed for their specific organization along with plans to foster expansion of existing industries and businesses. In addition, this may include drafting goals and objective, identification of specific strategies to achieve these goals, determining resources needed to accomplish the goals, and benchmarks to determine when goals are accomplished. The module will deepen participant’s knowledge of local industries and introduce concepts of industrial clusters, industry vision, and community resources.
Applies Towards the Following Certificates
- North Carolina Certified Economic Developer (NCCED) Program : North Carolina Certified Economic Developer (NCCED) Program